Course curriculum

    1. Course intro (2:48)

    2. Why do companies test in the first place? (11:27)

    3. Anatomy of an A/B test (11:17)

    4. Common types of tests you'll encounter (10:30)

    5. Choosing what to test (fun!) (13:53)

    6. Ask a question to create a hypothesis (8:41)

    7. Knowing when to stop a test ( (14:41)

    8. A/B testing FAQ (17:36)

    1. Complete slide deck

About this course

  • $197.00
  • 9 lessons
  • 1.5 hours of video content