Copyhackers School

Before we begin...

How Jo proposes you 10x

The 10x Freelance Copywriter: Start by setting inspiring goals for these 3 things

The 10x Freelance Copywriter: Stop shoulding all over your business

The 10x Freelance Copywriter:... But are you really?

Worksheets and presentations for this module

FIRST: How to get the most out of this module

10x Freelance Copywriter Workbook, Module 1

10x Freedom: Theme your days

10x Freedom: Use calendar blocks

10x Clients: Create a client wishlist

10x Clients: Add a VA to your client consideration process

10x Revenue: Stop selling hours

10x Leads: Systematize referrals

10x Clients: Digitize your paperwork

10x Results: Hire yourself

10x Leads: Start playing the long game

Checklist - Are you ready to move on when the next module goes live?

Worksheets for this module

Presentations in this module

Bonus: Module 1 workbook walkthrough

Bonus: 10% Tips

FIRST: How to get the most out of this module

10x Freelance Copywriter Workbook, Module 2

10x Freedom: What a copywriter is not (HINT: If your clients think any of this stuff, you'll earn a fraction of what you could.)

10x Revenue: Why you should call yourself a conversion copywriter

10x Confidence: Where copywriters fit in growth organizations

10x Freedom: Do this to prevent run-ins with your client's team

10x Confidence: "This is my process"

10x Confidence: What happens during research and discovery

10x Confidence: What happens during writing, wireframing and editing

10x Confidence: Over-the-shoulder tutorial: Wireframing

Sample Sales Pages (psd or PDF)

10x Confidence: The kind of feedback to ignore (and how)

10x Confidence: What happens during experimentation / validation / testing?

10x Confidence: Introducing The Cheatsheet of Awesomeness

10x Confidence: How to collect your results

Checklist - Are you ready to move on when the next module goes live?

Worksheets for this module

Presentations for this module

Bonus: Module 2 workbook walkthrough

FIRST: How to get the most out of this module

10x Freelance Copywriter Workbook, Module 3

10x Revenue: How content has paid off for me

10x Leads: Your brand is not your colors: You're a thought leader. Your brand is what you share.

10x Confidence: What's your why?

10x Growth: The 6-in-6 plan

10x Results: The blog post formula for expertise building

Over the Shoulder: Write content like this to avoid wasting your efforts

10x Growth: To guest post or to publish privately

10x Results: How to decide where to pitch / publish

10x Growth: How to partner with a bigger-list brand on content (ebook)

10x Growth: The best content to create when time is tight

10x Freedom: The reward-myself mindset for getting stuff done

Checklist: Are you ready to move on when the next module is released?

Worksheets for this module

Presentations for this module

Bonus: Module 3 workbook walkthrough

How to get the most out of this module

10x Freelance Copywriter Workbook, Module 4

10x Clients: Should you niche or specialize?

10x Freedom: What do YOU require of your clients?

10x Clients: Landing clients is your job

10x Clients: Add a VA to your client consideration process

10x Clients: How to run your 15-min meeting to vet a prospect

10x Results: How to put on appearances

10x Revenue: When should you sell a productized service instead?

10x Revenue: Essential pricing stuff

10x Revenue: Is it time to raise your rate?

10x Growth: Make postcards your favorite. Postcards are your new favorite.

10x Clients: How to run a pre-proposal meeting with a good prospect

10x Results: How to sell without selling in meetings

10x Clients: Over the Shoulder - How to create a proposal

10x Clients: How to present a proposal

10x Confidence: How to run your kickoff call

10x Results: Have you gone quiet on a client?

10x Results: How to present your copy

10x Results: What your clients REALLY want from you

10x Growth: A client gift is part of your process, yup

10x Growth: So you wanna hire a subcontractor or employee

BONUS: The MP3 that helped Momoko Price start charging and negotiating like a pro

Checklist: Are you ready to move on when the next module goes live?

Worksheets for this module

Presentations for this module

Bonus: Module 4 workbook walkthrough

FIRST: How to get the most out of this module

10x Freelance Copywriter Workbook, Module 5

10x Revenue: Why you need to set a monthly revenue goal

10x Revenue: The 6 other ways you should be making money (beyond client work)

10x Growth: Before you redesign your site or create a content strategy, here's what you need to ask yourself

10x Growth: The one activity that should always be on your mind and your to-do list (and how to do it right)

10x Growth: As soon as you get even one subscriber, you need to put these 3 things in place

10x Freedom: The self-segmenter email for general signups

10x Growth: OPTION A: Your 3-page list-building lead-magnet website, plus landing pages

10x Growth: OPTION B: Blog as site (for big-time content creators and authority-builders)

10x Revenue: How to set up, sell and start delivery of your core productized services

10x Confidence: Productized services - How to conduct a website review

10x Confidence: Productized services - How to conduct a long-form sales page review

10x Confidence: Productized services - How to run a "day rate" day

10x Revenue: Why not hire yourself to sell someone else's product... and make money without building or supporting anything?

10x Growth: On tripwires, your first product

Checklist: Are you ready to move on when the next module goes live?

Worksheets for this module

Presentations for this module

Bonus: Module 5 workbook walkthrough